Rover.com’s sixth annual True Cost of Pet Parenthood Report breaks down the various costs associated with pet parenthood, from upfront expenses of bringing home a new dog or cat to monthly, yearly and lifetime care costs. Based on insights and data from real Canadian pet parents, the report identifies pet-spending trends, while offering resources to educate pet owners on the financial responsibilities of caring for their pets.

“Pet parenthood is a rewarding journey, but it’s important to understand the financial commitment it entails,” says Rebecca Greenstein, B.Sc., DVM, Rover’s Toronto-based veterinary expert. “From food and regular check-ups to unexpected expenses like emergency care or aging-related needs, planning ahead can make a significant difference in ensuring pets receive the care they deserve, while easing the financial strain on their families.”

The report highlights regional differences in pet-related expenses across Canada, detailing costs in the most and least expensive provinces. Alberta ranks as one of the most expensive provinces, alongside the expected inclusion of Ontario. In contrast, Quebec and British Columbia are identified as more affordable provinces for pet parents.

According to the data, dog parents can expect costs to increase as much as 18 per cent this year while cat parents could see up to a 41 per cent increase compared to 2024. Yearly pet spending ranges from $965 to $4,020 for dogs and from $930 to $2,400 for cats, with food and treats being the biggest monthly expense for most dog (74 per cent) and cat (81 per cent) parents. The lifetime cost of pet parenthood can be substantial, with cat parents spending up to $73,585 and dog parents up to $53,935 over the course of their pet’s life.

More than a third (37 per cent) of pet parents save for surprise costs such as vet visits, while 36 per cent use budgeting and expense tracking to stay ahead. Some turn to alternative solutions like pet insurance (18 per cent), or pet prescription services (7 per cent). However, 34 per cent of pet parents haven’t explored cost-saving resources, and many are making personal sacrifices – 35 per cent have cut back on groceries or entertainment, and 15 per centhave taken on side gigs.

Pet parenthood remains a beloved aspect of Canadian life, with 96 per cent of pet parents considering their pets part of the family. However, the report’s findings suggest economic pressures and rising costs may be influencing adoption rates.

Other key trends from the report include:

• 58 per cent of pet parents have noticed consistently increasing prices for pet-related expenses.
• 63 per cent of pet parents acknowledge that this financial commitment has impacted their lifestyle and budgeting decisions.
• 63 per cent observe higher expenses for the care of aging pets over time. Additionally, Canada’s varied and often extreme weather conditions have contributed to increased spending, with 26 per cent of Canadian pet parents purchase extra gear such as winter coats or cooling mats.
• 13 per cent pay for additional services such as indoor daycare or grooming.

Access the full reports here:

True Cost of Pet Parenthood; dogs

True Cost of Pet Parenthood; cats