Practice Management

How call tracking barks up business for veterinarians

September 8, 2017

There’s no denying that veterinarians are dedicated to their craft. Animal care is complex and leaves little time for marketing—after all, a veterinarian belongs in the field, not at a desk. Regardless of the difficulties of veterinary work, owners will accept nothing less than the best for their pets. Ninety percent of pet owners regard their pets as… Continue reading...

American Association of Feline Practitioners revises declawing position

September 7, 2017

The American Association of Feline Practitioners (AAFP) has revised its previous 2015 position statement on declawing to strongly oppose onychectomy as an elective procedure.

Veterinary professional wearing a face mask gently examining a small gray dog in a clinical exam room, with the dog looking up at the veterinarian during a checkup.

Supporting veterinarians throughout Canada

Diabetes PetCare Alliance program terms expanded

September 7, 2017

For four years running, Merck Animal Health, Purina, and Zoetis have partnered via the Diabetes PetCare Alliance to help veterinary practices diagnose new canine and feline diabetes cases and jump-start disease management. Now, the collective has lifted the previous...

Is your practice ready for millennial clients?

September 6, 2017

Half our world’s population is younger than 30. Millennials, age 18 to 34, grew up tethered to their smartphones, which they check 43 times per day. They now comprise the primary pet-owning demographic at 35 percent of U.S. pet owners, surpassing baby boomers’ 32 percent, according to the American Pet Products Association (APPA).

AAFP Cat Friendly Practice endorsements promote program

September 6, 2017

The American Association of Feline Practitioners (AAFP) has announced endorsements of the Cat Friendly Practice (CFP) Program by CATalyst Council, Cat Healthy, and the Association of Shelter Veterinarians. The program is a global initiative designed to elevate care for...

AVMA passes proposals on end-of-life care, SAVMA, allied groups

September 5, 2017

The American Veterinary Medical Association (AVMA) House of Delegates (HOD) approved a policy on end-of-life care for companion animals and approved bylaws amendments regarding the Student AVMA and allied veterinary organizations. The AVMA board of directors had submitted a...

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