Adams '15-Minute Kill' Claim Disputed
November 15, 2012
The National Advertising Division (NAD) recommended today that Phoenix-based Farnam Pet Products modify or discontinue certain advertising claims for its Adams Flea & Tick Spot On for Dogs, including statements that the product “starts to kill fleas and ticks in 15 minutes.” The NAD, an investigative unit of the advertising industry's system of self-regulation, also… Continue reading...